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Improve customer lifetime value with personalized experiences

Blox’s Digital Experience Platform allows users to create personalized experiences by understanding and optimizing business, process, and customer data. This enables users to nurture their customers in real-time, across any channel with personalized content and messaging in order to improve CLTV.

Business Data






1:1 Personalized Experience

Accelerate growth with AI-powered personalization

Power personalized recommendations

Personalize sorting of data

Personalize content & messaging

Create personalized marketing experiences

Visualize customer profiles for insights

The platform helps you deploy personalized products, content, and services recommendations for every customer to improve engagement and conversion.

The AI can sort any data on your website based on every user’s preference profile to ensure that they find what’s most relevant to them early in the session.

The platform allows you to tweak content and messages across channels to be personalized to every customer, ensuring each user is shown content they are most likely respond to.

The platform enables you to engage better with customers by delivering the right content to the every customer across all channels including mail, notifications, etc.

The platform offers you a detailed view into each customer with their information and interests to enable you to understand and personalize for them better.

30% - 50%

lift in site wide
conversion rate

20$ - 35$

ROI for every 1$ spent
on us

40% - 60%

lift in revenue
per visit

Capabilities of AI-powered personalization

Rich product and customer data

The AI extracts and enhances business and channel data that can then be mapped to customer profiles for highly personalized experiences.

1:1 customer profile generation

The AI generates a detailed profile for each user, making it easier to create effective personalized experiences.

Customer segment
generation & identification

The platform allows segmentation of shoppers based on behavior, intent, demographics, and psychographics - and automatically adds new visitors to the relevant segments.

Dynamic personalization

The AI alters content in real time, to match every single customer’s preferences and intent.

Customizable AI models

The AI algorithms can be trained and customized for different business strategies based on their goals and priorities.

Dashboard & analytics

The dashboard measures an exhaustive range of KPIs including directly attributable revenue, revenue per user and more.

Customer stories

Transforming education and delivering personalized learning with AI

Accelerated user onboarding & pre-assessment for dental care

Vestua cracks 1:1 personalization for single piece inventory

Purple Style Labs personalizes digital luxury

Transforming education and delivering personalized learning with AI

Type of Business: EdTech company revolutionizing education in Asia

Goal: Detect the question submitted by the student and matching it to the right video solution explanation from the app’s repository of videos + scale to fulfill volume of subjects

AI Implementation:

  • Colearn saw a significantly higher user retention when they use the powered video solutions compared to the other features in the app.
  • 86% of the results served by were found to be useful for students in search of solutions, thus accelerating their learning curve
  • A random sample analysis showed that with, Colearn on an average showed 33% better accuracy than its nearest competitors. Consistently dependable recommendations also translated to higher retention rates

Impact: In over 6 quarters across 3 subjects

  • 4.1M students in Indonesia benefitted from by finding apt solutions for their day-to-day problem-solving
  • 80M solutions served for 80M problems. An average of 20 problems per student were solved with the help of AI

Accelerated User Onboarding & Pre-Assessment For Dental Care

Type of Business: Asian D2C Smile Transformation Brand

Goal: Make user onboarding faster and more efficient + reduce user bounce rate.

AI Implementation:

  • The user clicks various views of their teeth and uploads on the digital dental platform
  • The AI processes each image and checks for various criteria that needs to be met
  • The user receives on-screen prompts/ retake requests in the app as soon as they upload each photo
  • The approved images can be passed on for pre-assessment and other downstream processes right away
  • This ensures that the feedback for the user is immediate, to ensure that only accurate and qualified images get uploaded.


  • 97% accuracy in user qualification
  • 90% reduction in finer resubmission rate
  • 50% reduction in overall resubmission rate
  • 75% reduction in user bounce rate

Purple Style Labs personalizes digital luxury

Type of Business: Multi-designer digital luxury platform

Goal: Craft the best possible experiences for their shoppers, helping them find the right product at the right time.

AI Implementation:

  • Dynamically personalized similar products to ensure users saw the most relevant products through the shopper journey.
  • Brand-based similar product recommendations to retain users who have clear brand-preferences.
  • Search page personalization to reduce drop offs and improve product discovery.


  • 16.8% of revenue directly attributable to
  • 72% improvement in CTR with’s search page personalization widget in six months
  • 26.3% increase in user engagement rate

Vestua cracks 1:1 personalization for single piece inventory

Type of Business: South American resale market

Goal: Fulfill their need to create an end-to-end personalized shopping experience while delivering engaging, and relevant recommendations tailored for every shopper on site.

AI Implementation:

  • Personalized recommendations across the site to have frequent touchpoints with the shopper
  • Personalization that starts at the home page to keep shoppers hooked from first page
  • Category page personalization to boost product discovery and keep shoppers engaged
  • Similar and cross product recommendations on the product page to increase conversions
  • Recommendations on cart page to help cross selling


  • 14% increase in product page views for engaged users
  • 60% increase in sessions that explored more products due to recommendations in cart page
  • 21% increase in revenue contribution from the products page

Why Blox for Digital Experience Platform

business data

Dynamic, session-based

1:1 Individual
user profiles

Powered by the
Blox Platform

  • End to end unified platform
  • Democratized AI
  • Customer success, growth, & solutioning framework

The 30-60-90 Framework

30 days: GO-LIVE
60 days: AI SUCCESS
90 days: GROWTH
The 30-60-90 Framework

Discovery& Scope

  • Identify business use cases
  • Interpret as technical & product problem statements
  • Craft solutions
The 30-60-90 Framework

Solutioning Workshop

  • Understand solution scope
  • Ramp up tech from existing scaffold to deliver
  • Work with customer teams to integrate
The 30-60-90 Framework

Onboarding & Outcomes

  • Ensure stability
  • Enable ease of data access
  • Define clear success metrics
The 30-60-90 Framework

AI Success

  • Monitor & measure performance
  • Track success
  • Nurture growth
  • Build a roadmap
The 30-60-90 Framework

Enhancement & Growth

  • Trigger enhancements & iterations of AI solutions
  • Discover more mission critical challenges to solve and deliver impact for the customer

Durga RaghunathDigital Head, Times Internet

I've always been super impressed with Mad Street Den, that's why we partnered with We wanted a strong partner on the retail-commerce side with very robust technology and a certain process in place, along with quality thinking and high-quality founders, so that our gains could be 10x, going forward.

Abhay SabooCo-founder & CEO, CoLearn

We’ve been working with the team for almost a year now. Our vision was to use AI to transform the way students engage with educational content. We began by working with to help students find answers to specific questions but over time, that use case has evolved now creating more immersive, student-led, learning experiences.

Julian ArtopéFounder & CEO, Zenyum

Dentistry is a little bit of an old industry. But by putting a layer of technology on top of that, you can predict very much what are the patterns that are happening.

Abhay SabooCo-founder & CEO, CoLearn

We dont see AI at CoLearn as just a point solution for one specific problem. We see AI as a way to design end-to-end experiences from generating leads to increasing retention, to also growing the community of students that we have. And we think is one of the best partners who can design this whole experience from end-to-end.

Industries we serve

Talk to Sales

Looking for something more? Blox specializes in powering AI solutions across domains. Custom demos typically last for 30 minutes. In this time, you can expect to:

  1. Get an in-depth understanding of the AI digital experience platform.
  2. Understand how businesses are using this platform to achieve their business goals.
  3. Discuss your unique needs and challenges.

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